My findings of the biggest PBN in the World
I recently obtained a Small Business that used a company called Boostability to help them get more customers. They spent thousands of dollars over the course of a few months with no results. I started by analyzing their backlinks. What I found was very low value fake looking blog sites. The Moz domain authority avg 2-7, which is pretty low. The sites looked very fake and they all looked the same with the same format. Below is my Review of this blog network. I cannot guarantee that any of the sites belong to Boostability.
Update 2024: All the sites I listed have been taken down or sold. Attached is a smaller list that will grow over time. We estimate there are at least 70,000 blogs owned by boostability. They have now hired AI content specialists, I assume they not only create AI content, but post all that content to their PBN.
Examples of the Private Blog Network(DA 6 and 2)
Wow, I was shocked at what I saw.
How easy would it be to find all the sites in this Blog Network. They all have the same format of Year/Month/day
- I first started by scanning these fake blog sites for all the small businesses that are using them.
- I then looked at the backlinks for the sites and found the same types of blogs.
- This was pretty easy and pretty soon I had a network of 20,000 blogs. I could have kept going and found even more.
Diving into who Boostability is.
Glassdoor and Indeed gave me the most insight into this company. See Boostability Reviews by Glass Door.
They do whitelable SEO for other companies, they highlight yellow page companies.
Glassdoor Boostability Reviews (422 reviews)
They have a mix of bad reviews with a lot of 5 star reviews that look like current employees are pressured to leave good reviews. Here are a few highlights.
They really don’t practice good SEO and a lot of it is spammy. They know this and acknowledge this but don’t really care to change it. They are making a killing off of their partnerships and their theory is “If its not broke don’t fix it.” But the money keeps pouring in and they could care less.
They have a mix of bad reviews with a lot of 5 star reviews that look like current employees are pressured to leave good reviews. Here are a few highlights.
They really don’t practice good SEO and a lot of it is spammy. They know this and acknowledge this but don’t really care to change it. They are making a killing off of their partnerships and their theory is “If its not broke don’t fix it.” But the money keeps pouring in and they could care less.
Fake SEO that gets you flagged on Google. They are focused on beating churn instead of actually providing value to their clients. Avoid.
You will not learn any unique skills or insights into the marketing or SEO world. Most of the tactics they use are out of date or just completely wrong. They are targeting non-competitive keywords to make their clients feel like they are helping their organic ranking with Google
Just a small disclaimer, they are good at spamming the internet with fake comments and proxy accounts, so I would be hesitant to trust too many positive reviews.
If you have any skill or knowledge in SEO or online marketing, Boostability will be a blemish on your resume.
The only good thing I got out of working for them was a $500 TV paid for by all the Amazon gift cards I earned from playing their unethical games better than them.
If you’re coming here to learn SEO or marketing to springboard into another job, please reconsider. Boostability’s reputation is not good with other marketing firms due to their blackhat and unethical practices.
Having worked in other SEO related jobs, the type of SEO work they have fulfillment specialists do is dishonest and low-quality.
One of Boostability’s largest partners is suffering and a large portion of Boost will be dragged down with it.
There is a huge problem with management being inappropriate with me and other employees. I’m not easily offended in any way, but they have constantly crossed the line with rude sexual comments about me, as well as their sexual nature. I know of former employees that have complained to HR before and management just got a slap on the hand for what they did and the employees that were offended just ended up quitting because they didn’t feel comfortable. I no longer feel pride for working here, I feel that my gender and my statues have been held against me multiple times and made jokes of. I have been looking for new work tirelessly to get out of this toxic environment.
They are using outdated techniques that are not the best to help their customer rank in SEO. Too little time is allowed to accomplish the task correctly
The product they have is outdated. I don’t believe they are truthful with their clients. All they do is build links for clients and most of them don’t stick. They know this and keep doing it because they have no other options.
The leadership in my department made some unethical decisions. The customers expected that they were buying a better product than what it actually was.
I could go on, as there are too many negative reviews to go through them all.
Here are some other review sites with a lot of insight.
https://www.resellerratings.com/store/Boostability_com –This is mainly a review of the blog network
https://www.bbb.org/us/ut/lehi/profile/internet-marketing-services/boostability-1166-22240200/complaints –At least they give your money back
https://www.reddit.com/r/SaltLakeCity/comments/4nwj28/boostability_needs_to_be_shutdown_by_the_utah/
https://www.complaintsboard.com/boostability-mistreatment-of-employees-and-clients-c829940 –this one made me laugh
Why did I write this?
Information is power. There are real Marketing companies out there that are helping Small businesses. Don’t get discouraged when you run into companies That use PBNs like this. In my opinion, it looks like they are burning clients and making it harder to make it in this Covid marketplace.
I did not report these blogs, but looks like many have been devalued already. Google is constantly looking for these types of sites. It looks like the owner of the PBN saw that too as some sites abruptly stopped getting new blogs.
I’ll leave it to the community to decide what to do with this.